Green Heffa Farms
For those who don’t settle.
Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!
Services
Brand Identity Design and
Packaging Design
Industries
Food & Beverage
Year
2022
Website
How it started
In 2021, we met Farmer Cee and her farm in Liberty, North Carolina. A boutique, organic farm, it produces small-batch herbs using sustainable practices to ensure the highest quality and purity.
Cee is a visionary—passionate about education, a community leader, and a firm believer that “everyone can cultivate wellness, starting with the soil beneath their feet.”
Green Heffa Farms is more than just a farm—it’s a vertically scaled business, a tea company, a wellness brand, and an educational resource.
Goal
Our mission was to develop a brand identity that authentically represents Farmer Cee, her farm, and her roots—one that tells her story while creating space for art and cultural expression.
The goal was to build a system as unique and bold as its founder, bringing activism into the minimalist world of tea.
Result
The outcome is a dynamic brand, rich in color, texture, and storytelling. Hand-illustrated and deeply expressive, it captures the essence of Farmer Cee’s journey.
We took the most symbolic elements of her story and brand, transforming them into an artistic, authentic visual language. This has empowered her to expand her product portfolio, implement her branding with autonomy, and build a culture and movement around the mission she was born to lead.